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Course Information

Digital Media in the Age of AI (COM 2301)

Term: 2022-2023 Academic Year - Summer Session

Faculty

Naziha HOUKI

Office: Building 6 Room 105   
Office Hours: Mondays and Wednesdays from 2PM to 6PM

Online Office: click here to access my online office on Microsoft Teams or scan the below QR Code:

Latest Degree:
Northwestern University, Medill School - Evanston, Illinois, USA  
Master of Science in Integrated Marketing Communications

Latest Work Experience:
* Al  Akhawayn University in Ifrane (Director of  Development and Communication)
* Label Vie - Rabat, Morocco (Senior Category Manager)

Specialties in: Integrated Marketing Communications, Public Speaking, Organizational Communication, Public Relations, Brand Management, Marketing Analytics, Data-mining, Strategic Planning, Category Management, Shopper Marketing, Merchandising, Market Research, and Consumer/Shopper Insight.

For more information on my career path, visit my linkedin profile.

Schedule

Mon-Tue-Wed-Thu-Fri, 11:30 AM - 12:50 PM (6/5/2023 - 7/25/2023) Location: MAIN 04 102

Description

Pre-requisite: COM 1301
The course presents basic theories and strategies of communication as they relate to professional work contexts such as: interpersonal communication, professional presentations, organization of groups and meetings, and conducting interviews. Students will practice these skills through presentations and role plays.They will also learn to compose basic written forms of communication essential for the professional environment (emails, memos, cover letters, and résumés).